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Methodology of Website Design
Bogocz, Lukáš ; Klusák, Aleš (referee) ; Koch, Miloš (advisor)
This Bacherlor's thesis is focused on creating websites tourist guides of the city of Brno, including custom content management system. These pages will contain information that will help visitors find the necessary information about the city, institutions, companies, events and news relating to Brno. For owners of companies will be ready content management system, through which they can place on your web business information and data events.
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20th years of the magazine Sestra
Hejná, Karolína ; Cebe, Jan (advisor) ; Kocourková, Lucie (referee)
The bachelor's thesis "Twenty years of the "Nurse" magazine" deals with the history of Czechoslovak nursing magazines since the early 19th century until the present day. Its attention is focused especially on the "Nurse" magazine, which is (according to Media Project) the most widely read professional health care magazine title at the moment and intended not just for nurses, but also for other non-medical workers in the health care sector. It examines not only the contents and graphic layout of the magazine, but also the personalities of its editors-in-chief and chairwoman of its Editorial Board, and also maps its travels round various publishing houses. There is also a summary of marketing support of the magazine and related projects, as well as a description of its competitors in the Czech magazine market. The thesis presents a qualitative survey, which maps out readers' communities of selected professional periodicals, perception of the quality of contents of various magazines by readers, usability of the information each of them brings in day-to-day health care work, willingness and motivation of health care personnel to publish articles in professional media etc. Its purpose was to determine whether the "Nurse" magazine is indeed a good partner in the lifelong education of non-medical health...
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Language correctness and style appropriatness from the point of view of journalistic style in online newspaper (on iDnes material)
Mazancová, Zuzana ; Šoltys, Otakar (advisor) ; NÁHRADNÍ, OPONENT (referee)
Bakalářská práce "Jazyková správnost a stylová vhodnost z hlediska funkčního stylu publicistického v elektronické variantě novin (na materiálu iDNES)" se zabývá srovnáním hlavních rysů elektronické a tištěné varianty deníku Mladá fronta DNES. První část práce je věnována obecné charakteristice elektronických a tištěných novin. Pozornost je soustředěna na rozdíly týkající se formátu a vzhledu, přístupnosti a přizpůsobivosti, bezprostřednosti, hypertextových odkazů a interaktivity. Dále je zde čtenáři nabídnuto dělení internetových periodik. V neposlední řadě tato část práce pojednává o jazyce internetové žurnalistiky a rovněž o vztahu textu a obrazu na internetu. Ve druhé části práce jsou tyto teoretické poznatky aplikovány na analýzu internetového zpravodajského portálu iDNES a tištěného deníku MF DNES. Analyzovaný vzorek, získaný řízeným výběrem s frekvencí dvě vydání týdně po dobu jednoho měsíce, poukazuje na hlavní rozdíly mezi internetovou a tištěnou verzí daného periodika.
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20th years of the magazine Sestra
Hejná, Karolína ; Cebe, Jan (advisor) ; Kocourková, Lucie (referee)
The bachelor's thesis "Twenty years of the "Nurse" magazine" deals with the history of Czechoslovak nursing magazines since the early 19th century until the present day. Its attention is focused especially on the "Nurse" magazine, which is (according to Media Project) the most widely read professional health care magazine title at the moment and intended not just for nurses, but also for other non-medical workers in the health care sector. It examines not only the contents and graphic layout of the magazine, but also the personalities of its editors-in-chief and chairwoman of its Editorial Board, and also maps its travels round various publishing houses. There is also a summary of marketing support of the magazine and related projects, as well as a description of its competitors in the Czech magazine market. The thesis presents a qualitative survey, which maps out readers' communities of selected professional periodicals, perception of the quality of contents of various magazines by readers, usability of the information each of them brings in day-to-day health care work, willingness and motivation of health care personnel to publish articles in professional media etc. Its purpose was to determine whether the "Nurse" magazine is indeed a good partner in the lifelong education of non-medical health...
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Methodology of Website Design
Bogocz, Lukáš ; Klusák, Aleš (referee) ; Koch, Miloš (advisor)
This Bacherlor's thesis is focused on creating websites tourist guides of the city of Brno, including custom content management system. These pages will contain information that will help visitors find the necessary information about the city, institutions, companies, events and news relating to Brno. For owners of companies will be ready content management system, through which they can place on your web business information and data events.
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Review Levá Fronta in Historical and Cultural Crosscurrents at the Beginning of 30th Years of 20th Century
KŘÍŽOVÁ, Adéla
My bachelor thesis deals with the thorough analysis of all volumes of the magazine called Levá fronta published between 1930 ? 1931 and also comparison of each other. In the theoretical part the research is focused in more detail on the period 30th of the 20th century and the birth of the organization Levá fronta. Next I investigate in detail appereance and disappereance of the magazine, its structure, major contributors and main themes adressed by the magazine. In the interprettaive part is devoted to description of the transformation of the magazine over the years on each specific case.
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